Crafting the Vintage Charm: The Story of Chatter House, Nehru Place

SCOPE

Branding

INDUSTRY

Food & Beverages

CLIENT NAME

The Chatter House

Discover the inception and meticulous marketing approach behind Chatter House, Nehru Place – a gastro pub reminiscent of old English pubs, from logo to web page.

The Chatter House

Crafting the Vintage Charm: The Story of Chatter House, Nehru Place

SCOPE

Branding

INDUSTRY

Food & Beverages

Crafting the Vintage Charm: The Story of Chatter House, Nehru Place

SCOPE

Branding

INDUSTRY

Food & Beverages

Project Overview

Chatter House, a gastro pub situated in Nehru Place, New Delhi, aims to replicate the ambiance and allure of traditional English pubs within the city. With a focus on delivering a textured and vintage experience, the establishment embarked on a journey to create a unique identity that resonates with its target audience.

Problem Statement

The challenge lay in crafting a distinct brand identity and marketing collateral that captured the essence of old English pubs while maintaining a touch of sophistication befitting its clientele. Additionally, the design of the menu posed a particular challenge, requiring a balance between showcasing a diverse range of offerings while ensuring clarity and readability.

Our Approach

We collaborated closely with the core team to create a vintage brand identity. Beginning with a distinctive logo, we extended our design expertise to print collaterals, merchandise, and a website. Our focus on clarity and cohesion ensured a seamless brand experience, culminating in a meticulously crafted menu that balanced variety with readability through the use of woodcut icons.