Project Overview

Quantta, a data and business analytics firm, aims to revolutionize the retail industry through location analytics. Our project involves creating a cohesive branding strategy to reflect their vision and expertise. From print collateral to website templates, our goal is to visually communicate Quantta’s commitment to transforming retail insights.

Problem Statement

Despite the growing importance of data analytics in retail, many businesses struggle to derive actionable insights from complex datasets. Quantta recognizes this challenge and seeks a branding solution that not only communicates their expertise but also instills confidence in their ability to provide impactful solutions through location analytics.

Our Approach

Drawing inspiration from Quantta’s vision and expertise, we developed a bold and visually striking branding approach. The conch-inspired logo symbolizes growth and transformation, while the solid red color conveys modernity and reliability. Our design choices aim to instill trust in Quantta’s capabilities and differentiate them as leaders in the retail analytics space.